S&P Announces New National Director of Sales

By S&P Marketing

S&P USA Ventilation Systems LLC (S&P USA), Jacksonville, FL, a leader in the sales and distribution of HVAC air movement products throughout North America, has named 32-year HVAC industry veteran Jeff Ledsinger as its National Director of Sales.

Ledsinger will direct S&P USA’s domestic sales team; manage all national accounts and buying groups; and liaise with S&P USA’s North American sister companies S&P Canada Ventilation Products, Mississauga, Ont., RenewAire, Waunakee, WI, and S&P Air Control, Chattanooga, TN.

His promotion follows three years as S&P USA’s Central Regional Manager, where he oversaw 15 states. Previously, Ledsinger was Director of Sales at Bartos Industries, Dallas, TX; Sales Manager at Gunder Associates, Carrollton, TX; and served as North Texas Territory Manager at Nu-Calgon, St. Louis, MO. He holds a BA degree from Southwest Texas State University.

To accentuate S&P USA’s corporate mission, “Enabling the World to Breathe Better Air,” Ledsinger will expand many current programs and strategies, including “Quickship,” sales team communication, sales leader development and customer/technical support. He plans to continue new product development to accommodate standard HVAC applications and niche markets that will further strengthen S&P USA’s single-source ventilation reputation. 

“We’re looking for Jeff to grow the sales of S&P USA and its North American sister companies to new levels,” said Walter (Buddy) Doll, CEO and President, North American Division (Jacksonville)—Soler & Palau Ventilation Group, Barcelona, Spain.

Ledsinger will also serve as a liaison between S&P USA and Soler & Palau Ventilation Group’s recent acquisition of four North American HVAC companies. United Enertech Corp, Air Performance LLC, Air Conditioning Products LLC, and Metal Form Manufacturing LLC are now grouped under the S&P Air Control brand. The additions of grilles, registers, diffusers, air terminal units, and specialty HVAC sheet metal products further expands the company’s already comprehensive mechanical ventilation portfolio.

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